Tuesday, September 16, 2008

The news...

Calgary Will Fall In Love With The Ultimate Blind Date Set-up On ENERGY 101.5 FM

-- Based on the international hit radio competition heard around the world, CHUM Radio is the first to launch Two Strangers and a Wedding in Canada --

Calgary, AB (September 15, 2008) – Is love really blind? Calgary is about to find out. After weeks of teasers and speculation, Calgary’s newest hit radio station ENERGY 101.5 FM launched one of the city’s most anticipated events today. Two Strangers and a Wedding…NICE TO MEET YOU, I DO, a social experiment made popular by radio stations around the globe, hit the airwaves this morning to ultimately change the lives of two Calgarians who won’t meet until their wedding day. All the action will unfold on Freeway and Meg in the Morning every weekday from 5:30 a.m. to 9 a.m. with updates and new developments being broadcast throughout the day.

Based on similar events on radio airwaves in the U.S., U.K.,Australia – and now a radio-first in Canada – ENERGY 101.5 FM’s Two Strangers and a Wedding is a social experiment and interactive match-making event for listeners. Over the next six weeks, ENERGY 101.5 FM will assist in the search for two people looking for love, who will then meet over the airwaves, make a connection and wed at the end of the journey. The catch? They do it all without ever seeing each other! Starting out with hundreds of romantic hopefuls, listeners will have an active role in helping choose the lucky pair who will only lay eyes on one another on their wedding day, thus proving or disproving that love can be blind.

“Two Strangers and a Wedding will be an exciting adventure, and we’re thrilled to be part of the journey because it really gets to the heart of the age-old question of whether looks really matter. Can two people actually fall in love without ever seeing each other?” said Rob Mise, Program Director, ENERGY 101.5 FM. “When you add the benefit of technology, and the best, most qualified people to assist, like we have done, you really have a great chance of finding two people who are compatible.”

ENERGY 101.5 FM has created an environment that will allow two people to make a meaningful connection and, more importantly, make the right choice. By engaging credible resources from psychologists, lie detectors and exes, to matchmakers, sex therapists and wedding planners, ENERGY 101.5 FM has laid the groundwork to make the safest connection possible to ensure participants have fun and hopefully find love.

“Unlike similar matchmaking events by radio stations in Australia, New Zealand, South Africa and the U.K., this is not a competition or a contest for winnings or prizes,” said Mise. “The ultimate grand prize in our event is love and finding a partner to share a life together.”

For more information on ENERGY 101.5 FM’s Two Strangers and a Wedding, application details, event sponsors and experts, visit www.energy1015.com.

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